About us

About Us – Miss Momo

Welcome to Miss Momo – Where Fashion Meets Freedom

You are the spotlight. You are the story. You are the moment.

Miss Momo was born from one woman's refusal to be boxed into labels—of class, body size, skin tone, or social status. What started in a small corner of a garment factory has now grown into a full-fledged homegrown fashion brand—and we’re just getting started.

We believe that every woman deserves to look and feel powerful in her skin, no matter where she comes from. That’s why Miss Momo creates high-end, fashion-forward pieces that are:

·       Designed in-house to ensure exclusivity and attention to detail

·       Made-to-order to reduce waste and allow for personalization

·       Available to rent or buy, because ownership should be a choice, not a burden

Whether you're walking into a boardroom, a wedding, or your own living room, you deserve a look that makes you feel unstoppable. That’s where we come in.

Our Mission

To make premium fashion radically more accessible, inclusive, and empowering for women across India—especially those who were told they couldn’t have it all.

Our Vision

To build India’s first truly homegrown, women-led fashion house that combines:

·       Luxury-quality clothing without the inflated designer label markup

·       A circular rental model that makes style sustainable and affordable

·       Community-driven campaigns that feature real women—not just models

·       A purpose-driven workforce, employing and training women from underprivileged backgrounds

Our Founder

Miss Momo is led by Rinima Borah Agarwal—entrepreneur, pageant queen, content creator and former corporate professional turned creative force. Raised in rural Assam, Rinima's journey has been anything but conventional. After years in the corporate world and building a personal brand rooted in storytelling and styling, she launched Miss Momo with a vision: to break class, size, and cultural stereotypes in Indian fashion.

She leads a growing team of women—from interns and designers to hand-embroidery artists and tailors—most of whom are trained through in-house or NGO-supported skill programs. Her belief? "Your beginnings do not define your destiny."

What Makes Us Different?

·       We don’t curate other designers’ pieces. We design and manufacture every Miss Momo garment ourselves.

·       We offer both buying and renting. You choose how to experience fashion—without compromise.

·       We celebrate all body types. Our sizing is inclusive, and our campaigns are real.

·       We’re make-to-order. That means less waste, better fit, and more intention.

·       We hire women from under-resourced communities. Fashion is our product. Empowerment is our outcome.

Why the Name "Miss Momo"?

Because she's spicy. She's sweet. She’s versatile. She stands tall in stilettos and sits cross-legged in a sari. She is you.

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Why Our Tagline is "You First"

Because for too long, women have been taught to put themselves last.

At Miss Momo, we believe that putting you first—your joy, your confidence, your story—is not a luxury, it’s a necessity. Whether it's the right outfit, the right fit, or the freedom to express your identity, we’re here to remind every woman that she deserves to be seen, heard, and celebrated.

“You First” isn’t just a tagline. It’s a revolution in how women experience fashion.

Follow our journey on Instagram: @missmomo.in
Explore our collections. Rent or own. Walk in. Stand tall. Shine on.

Because at Miss Momo, we believe: You First. Always.